Meet the Editors Night 2017

Hey Quebec members – why not usher in the New Year with a slate of new magazine clients? On January 18, PWAC Quebec will be holding its annual Meet the Editors Night, with editors from Reader’s Digest, Maisonneuve, Concordia University Magazine, the McGill News and content marketing agency 37ieme Avenue. In the first hour editors…

PWAC Quebec is kicking off 2017 with a new Chapter Executive

Hi Everyone, I’m writing to let you know about the roster of enthusiastic members who have recently joined PWAC Quebec’s Executive. I’ll start with the names you’ll soon see in your inboxes….our Communications Committee Co-Chairs: Andrea Juhász is a new member, a science writer who is finishing a Magazine and Web Publishing certificate from Ryerson…

PWAC Holiday Potluck December 9

Hope to see everyone at our Holiday Potluck this Friday, December 9! Please email me for details: pwacquebec@gmail.com Julie Barlow Quebec President

Content Marketing vs. Journalism with Quebec Journalist David Desjardins

Content Marketing versus Journalism: Can you do both? Can journalists do content marketing without compromising their impartiality? The question hit the Quebec news in December 2015 when Le Devoir abruptly cancelled the column of journalist David Desjardins after discovering he ran a content marketing agency. Desjardins will speak to PWAC Quebec about La Flèche, the agency…

PWAC Quebec’s New President

Hello PWAC Quebec Members! I am writing to introduce myself as the new president of the Quebec Chapter of PWAC. Elizabeth Johnston had to step down after valiantly steering the Quebec chapter through the rough waters of the last years (for the national organization). I’ll be replacing Elizabeth for the rest of the 2016-17 year and I’d…

Lisa Hoekstra Is In Our Member Spotlight!

Here’s another PWAC Quebec Member spotlight. Today we’re showcasing Lisa Hoekstra. Why do you do the kind of writing you do? I am a corporate/marketing writer. My talent is mimicking voice, tone and language – so I write for companies in their brand’s voice, ensuring that all content represents them and allows their target audience…